Portfolio
I ideate, write, and edit well-researched, informational articles and other forms of digital and print content that help brands build trust and reach new readers.
Healthline Media/RVO Health, Editor
Heather is an incredibly strong, talented, and creative editor. She has an innate ability to edit content to ensure it is accurate and reader-friendly, and she does so quickly and efficiently. She has strong writing skills, which she has implemented in numerous articles for Healthline that have garnered big traffic and engagement upticks. Since working with Heather over the past year, I have been impressed at how eager she is to learn and grow, and to willingly and optimistically take on multiple new projects that have tangible, quick impact across our culture as well as our content. She is able to balance a great many elements in her workload, including meeting planning, trialing new content types, being involved in test groups as she is trusted for her valuable feedback, and owning employee resources such as mentorship and team celebrations. Heather also stands out for her ability to ideate. She understands that the digital content landscape is ever changing and businesses must adapt. I have often gone to Heather to talk through new ideas and each time have found she has already ideated something with great business potential.
Katy Wallis, Editorial Director RVO Health
Yakkety Yak Marketing, Content Editor
I had the pleasure of working with Heather Hobbs for several years, during which she consistently proved herself to be a strong and dependable editor. Heather has an exceptional ability to adapt her editing style to fit a wide range of brands and clients, ensuring each piece feels authentic to the voice and goals of the project. Beyond her editorial skills, she’s thoughtful and strategic when it comes to content planning—often taking the lead on developing content calendars and bringing forth creative, relevant topic ideas that resonate with the target audiences. Heather is also a reliable teammate who communicates clearly, meets deadlines, and maintains high standards for quality. Any team would benefit from her professionalism and steady editorial expertise.
Heather Budimulia, Senior Content Strategist
seoClarity, Freelance Writer
Heather stepped into a freelance writing role with our company and was an immediate fit. Her ability to adapt to and understand our unique brand voice was so natural. Thanks to her background in our industry and her impeccable attention to detail in her writing, we received our first piece of content ahead of its due date and in what I consider record time. Heather is also very receptive to feedback, which can be challenging for many writers. She took our feedback, hopped on a call with our team to work through some of the nuances of a particular piece, and then implemented that feedback immediately. She is also very forthcoming about her schedule and capabilities as a writer - she asks questions immediately, she is transparent in her understanding, and I truly enjoy working with her methods have inspired and influenced my own!
Mary Kate Mack, SEO Content Manager
Crate and Barrel, SEO Content Writer
Heather is a fantastic writer. She is thorough, creative, extremely conscientious and dependable. Heather adapts almost instantaneously to brand voice and consistently comes up with valuable, actionable ideas. She is also a professional, pleasant team player who is open to feedback and any change of creative direction. I truly enjoyed working with her and would heartily recommend her.
Laura Love-Bardell, SEO Manager at Crate and Barrel
